Monday, August 2, 2010

The Playstation Guy Copycat Incident Comes to a Close

Well, its good to hear that the incident regarding the imitation of Kevin Butlers (aka the vice president of everything) montage advertisment was settled through peaceful trash talking over the internet. At least Sony was a sport in responding to TV3 use of their montage concept advertisement without any bloodshed of cease-and-desist orders being issued.

They say imitation is the best form of flattery, Kevin Butler doesnt think so if they're not copying the thing correctly.


The original PS3 ad with Kevin Butler


The TV3 "Montage" copycat ad

Kevin Butler jokingly mocked the copycat advert in his blog though a series of 'constructive criticism' which pointed out the following:
1. No title for your guy? VP of Big Bigness? PS3 Commercial Tribute Manager? Details, folks.
2. The TV3 version was completely lacking in PS3 video game footage. Clips from Uncharted 2, MAG, God of War 3, or even clips of our upcoming releases Killzone3 and Twisted Metal would have really added some epicness to the spot.
3. The beard. I think it should have been longer.
4. I did like the slow motion effect at the end on the guitar solo. Way to plus it out.
5. Two-color mylar confetti > rainbow paper confetti. Just sayin.
And as payment for the offense of TV3, Butler demanded and said that "I’d like TV3’s support in making the PS3 the OFFICIAL GAME CONSOLE OF NEW ZEALAND." and "a box set of Flight of The Conchords sent to the fine creative team in our marketing organization."

In a post by Kotaku, apparently TV3 sent in some goodies to acknowledge Butlers demand. It came from the Twitter post by the man himself, Kevin Butler.

I didn't get why the heck would they send Milo packets
We could now happily move on along with this debacle without lawsuits flying around. You could find some hilarious videos with Kevin Butler in Playstations YouTube channel.

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